SPOTLIGHT: Abby Santiago CFP®, CLU®

Mark Imperial is a bestselling author and veteran marketing strategist with 30+ years of experience. A certified expert under Dan S. Kennedy, he’s helped thousands of business owners through his No BS Marketing Letter column and work with iconic brands like Nintendo™, Pokémon™, and Under Armour™. Mark is the creator of the ActionBrand Marketing system, blending direct response with bold brand strategy. www.markimperial.com