The owner of an all steel Quonset hut home in Tennessee hired Special “Finds…” to develop and execute a marketing and advertising program to attract buyers for the very unique property. The property had been listed by an agent but received little buyer interest and remained unsold for a lengthy period. Special “Finds…” built a marketing campaign directed to the appropriate buyer audiences. After the professional marketing campaign was deployed, the property sold within two months.
The Special “Finds…” marketing campaign is customized for each property, including a lengthy “property story” written from the house’s perspective. The house is brought to life and buyers are emotionally transported through the property from wherever they are as they read the story. Buyers can feel what it’s like to live in the house and on the grounds.