Bob McNulty Shares How Trip Delivers Saves Restaurants Thousands While Giving Drivers A Serious Pay Rise

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Bob McNulty 
So that like I said, is the biggest challenge. We are actually working with a company in the UK, that it’s kind of interesting. They’re really, really great at messaging. And we’ve talked to a lot of people in the states and all over and we were referred to These guys and we’ve had multiple phone calls, and they get where we’re coming from. And because, you know, when, when you’re trying, they were telling me about an ad, you’re probably familiar with, maybe there was 20 years ago or 25 years ago in the UK, where they used to advertise before the ad would come on. So people would stay tuned for the ad, right? It was about coffee. But they turned the coffee message into a couple talking, right? And then you didn’t know was, were they gonna hook up? Or as they were they gonna fall in love with a coffee. And they were explaining this to me, but they use humor with it, right. And it was one of the best, you know, ads ever in the UK. And those are the kind of things that I’m looking for, are companies looking for is some humor to what we’re doing. Because it’s just not all blood and guts, you know, you know, out there, it’s, it’s nice if you can have some humor with your business model, you’ve probably seen Dollar Shave Club, people like that, that have done really well with humor. So that’s what we’re looking for to get the app out there. And I think I think people will respond to it. We just working through the message. Now,

Neil Howe  
of course, restaurants out there tend to have a lot of people on their social media, is there any benefit for them, contacting those people on their social media and telling them to download the trip app?

Bob McNulty  
Yeah, they get a referral piece. Also, the restaurant tour does, we’re working with them, we’re tagging all of the restaurants that we’ve signed up, you know, on social media, Facebook, and Instagram, and we follow them, they follow us back, we’re starting to get communications. Once we get really rolling in these markets, then we’ll have coordinators working within those markets, on the social media side with all these companies and where we will show them how to go get in, which was kind of surprising to me to almost all of these sites in restaurants have a few thousand customers on them. And some even have as high as eight or 10,000. Now that doesn’t mean they’re all in their restaurant eating because, you know, some do a beautiful job of food prep and how it looks and the healthy thing and all that stuff. So all of that stuff matters to that whole messaging that comes out of the restaurant. So we want to tag in with them. That’s the other reason we want to use humor because it allows us to do more than just a straightforward kind of ad. Hmm.

Neil Howe 
Well, it’s definitely a very exciting time for trip delivers just open the Nashville market. And you know, I hope Atlanta is going to be one of the next markets. So hopefully we did something to make that happen.

Bob McNulty  
It’s on radar. Actually, we have a meeting on that later this week. We’ve been talking about a lot internally, we have a couple of referral partners already working in that market. I think they’ve got 15 or 16 restaurants already signed up in Atlanta. So we just got to power in that people and go after it and light it up.

Neil Howe  
Excellent. Well, if restauranteurs want to find out about how they can sign up, how do they do that?

Bob McNulty  
They can go to our website, tripdelivers.com. And then we have two websites. One is the regular website for the referral partners, which is trip delivers.com. And then we have also the restaurant site where the restaurants are on. And that’s my delivery. Mytripdelivers.com. And that’s where you’ll find the restaurants and all the other stuff that we’re doing. But yeah, they go to the App Store and download the consumer.

Neil Howe  
Okay, and for the drivers and consumers. Is that just the same thing, go to the App Store and download the app.

Bob McNulty 
Yeah, yeah. So we have a driver app, which is separate of the consumer app. And it just says driver on it. And then you download that. And then it literally takes somebody about five minutes to fill out the information. We still do a background check, even though it’s free delivery. But it takes maybe you know, you have to put your driver’s license insurance card and things like that. And then we use some pretty sophisticated technology on background search so we can get you in and out. Probably takes four or five minutes to load your stuff in. Probably takes another two or three minutes to get back to you from the background check. That’s how quick it is.

Neil Howe 
Excellent. Well, I’ll leave links in the show notes here as well. And to where people can go and get signed up and started using trip delivers. There’s obvious benefit to the restaurants to the drivers and of course to the consumers as well. Well Bob, this has been excellent, great information. I’m glad you’re putting yourself in a position where you’re really helping people on the restaurant side because they’ve experienced so many problems so many shutdowns during COVID and they need something positive to help them bounce back. But you know, for the driver side and the consumers as well, it’s helping them to.

Neil Howe

Neil Howe is a 3-time #1 Best Selling Author, Online Media Strategist and business radio talk show host. He covers the most Innovative Business Leaders in Small and Local Business helping them share their stories with the world.