Izdihar: What are your top 3 advice to other Entrepreneurs/your niche?
Emily: YOU HAVE TO GET OUT OF YOUR OWN WAY
You probably started your business with a solopreneur’s mindset. More than likely, your goal was to spend as little money as possible so you could start to pay yourself and re-invest back into your business.
There were many late nights spent Googling “how to start an email list” or “how to pay business taxes” and while you might have figured it all out on your own, those were nights you could have been innovating ways to grab more of your market or adding a new product line or service to your offering before your competitor.
Our time is finite. We all have the same 24 hours in a day to work with. When you choose to spend that time on tasks that don’t really move the needle, you’re basically forcing your business to remain stagnant. We trick ourselves into thinking that we’re saving ourselves money by doing it ourselves but that is a lie. What we’re really doing is treading water.
LEAN ON OTHERS
You are not the same person you were when you first got the idea to start your business. As you grow, you need more people to help execute your big bold vision. At first, that might mean hiring a virtual assistant for a few hours a week. But soon, you should be bringing on more talented people who can take your vision and run with it.
If this scares you, just remember that you are never going to achieve the dramatic success you so truly deserve if you don’t take some calculated risks. Your growth will taper off real quick if you’re not leaning on other experts to do what you either don’t know how to do or don’t have time to do. You need to be focused on the vision. You need others around you to execute on it.
Can I get real for a moment? If you want to scale, if you want more revenue, if you want to be more visible, if you want to be more successful, you need to get out of your own way. If you feel lost in your business or have been stuck in one spot for far too long, it’s time to hire a coach to guide you and get you past your roadblocks.
Why can’t your business succeed beyond your wildest dreams? You deserve to have that happen to you, and it can, but you just have to stop trying to do everything yourself.
SLOW DOWN TO SPEED UP
Speeding up isn’t always the answer. Oftentimes, as business owners, we think we need to hustle and hurry up — faster, better, more. When in reality, we can all use a little bit of slowing down. Now I don’t mean slow down and take it easy sipping drinks on the beach — don’t get me wrong, that would be nice. What I mean is that you cannot continue at lightning speed all the time and not expect that it won’t catch up with you.
As you continue to grow and scale, being able to slow down in some moments for deeper dialogue and understanding of your challenges and priorities will help you speed up elsewhere.
Taking the time to strategize and plan allows for more clarity and confidence. Clarity on where you’re going, what you’re doing, who you’re serving, who you need to hire, and how to interact with your team. The confidence you’re doing the right work, confidence that you’re steering the ship in the right direction, confidence to do bigger and bolder things.
Stop chasing the shiny objects and focus on the revenue-generating work in YOUR business!
Izdihar: What’s your secret to balancing your family, business, and ME time?
Emily: If there was a secret to balancing your relationship, business, and personal time — I would be rich! This is something I see over and over whether you work full-time, part-time, in Corporate, or running your own business. There just isn’t a way to balance it all.
Now, before you stop reading because you’re disappointed in my answer, let me share that just because there isn’t a way to equally balance them all, there is a way to find time for each of them and it starts with you. Yes, you. Doing an evaluation.
Evaluate your current schedule and priorities.
You need to assess, or rather reassess, your commitments before you can make any changes.
And you’re going to find it really helpful to first evaluate whether or not you’re currently overscheduled. And if I was a betting woman, I would bet that you are indeed overbooked. Like so many other people I know.
Today it seems like this is the norm and that we have to be involved in everything, say ‘no’ to nothing, and run from place to place or meeting to meeting. It’s harder and harder to catch up…with fewer moments of rest.
With all that going on, it’s no wonder we lose sight of our priorities and goals. And it’s no wonder that we’re tired, and wondering where the day went and lose sight of what we really want.
So while it feels good to say ‘yes’ at the moment and add it to your calendar – that’s not always a good idea.
I invite you to find out exactly where your time is going. I want you to spend some time evaluating. To honestly, measure and track how you spend your time.
But … please Be kind to yourself. You will find gaps. You will find opportunities. But remember that those gaps and opportunities represent new ways to spend more time on what matters and less time on what doesn’t.
Izdihar: What’s 1 key action that anybody can take today to move closer to their goals?
Emily: Easy. Prioritizing your goals.
This is something that’s easy and accessible to everyone, and the more you grow, the more you should be doing it.