Bob McNulty
Well, we have referral partners in the field. And also we are just starting to tap into large influencer bases where you know, like yourself, I don’t know what your influencer basis. But if you have thousands and thousands of people that you can refer the opportunity and they download the app, you’ll get a residual commission off of that. So it’s a referral program. We’re not having any real issues, signing restaurants up. I think they’d get it. We just signed up some really, you know, like firehouse subs in Maryland and so We’re getting, you know, pretty good, we signed up to Chick Fil A in Nashville and things like that. So we’re getting to the market, the biggest challenge really is the consumer side getting download the app and use it. And that’s the adoption that we were that’s what we’re focused on spending money, getting restaurants, we don’t need to spend any money, because we have a referral partners influencers that help us get that. So it’s a little different way to go to market. But I think it will be pretty successful. It’s taken us, you know, when we lit up Nashville, you know, it’s the first time that we’ve lit up a market. So we’re ready for anything, right? It’s just, you know, the wheels could come off Who the hell knows? Thank God, the wheels didn’t come off. But you know, they’re a little shaky the first couple of days trying to load menus. And I mean, we loaded over 100 menus and, and then you have to also load it through CSV files besides the static menu. So that’s kind of a process and we didn’t know what to expect. And we had some people that could load a menu up, believe it or not, and get it all knocked out in 3040 minutes. And then we had other people that couldn’t do it at all, then we had some people in between. So it’s kind of sorting out. So that’s why we just picked on one market that was, you know, kind of medium size. Nashville’s a great market because it’s very controllable for us from size and perspective, and we can get up and start looking at issues when we go to Atlanta, for example, or to a Euston or a Dallas, those become different metrics for us, it becomes a bigger challenge, because, you know, if we put a you know, three to 400, restaurants online, in Nashville, it’s not a big deal. But if you put on seven or 800, or 1001 of the bigger markets, you’re impacted by, you have to put up 1000 menus, and then you’re doing all the other stuff. So it becomes a logistics game to a degree, and you just got to know where to focus your manpower.
Neil Howe
Great. Well, I’m sure that’s a problem that you’ll be able to handle readily when all these restaurants get signed up. So tell me about the business model, because there are drivers out there that are working for Uber Eats Doordash and these other companies, what is the benefit of them moving towards trip delivers, and trying to sign up restaurants? What do they get for getting the restaurant to sign up?
Bob McNulty
So if a driver signs up a restaurant, he gets the referral business off that through our app. So every ride every delivery, that a Trip driver comes through there to pick up at that restaurant that he or she signed up, they make 40 cents off of. So if you’re doing 10 deliveries a day, that’s four bucks a day, times, how many days are open a year. And then if they have multiple restaurants they’ve signed up. So you can see, the residual income is pretty significant over time that they have, you know, 10 or 11, or 12, or 15 restaurants. But you know, we’ll probably have, you know, a great number of them have two to three restaurants. So they’ll make up a little residual income off that. And it’s a program that’s incentivized obviously, to go out and sign up a restaurant, actually, we’re just working on a little video to give them you know, we’ve given them scripts, but if we’re just decided, let’s make a little video, so they can just show it to the, to the restaurant tour. One of the problems and you’re probably where, were this the restauranteur, or the manager, these restaurants work really hard to, I mean, that business is you got to be switched on when customers there or if there are no customers and they’re doing, you know, deliveries, then they’re switched on 8, 10, 15 hours a day. And they’re cooking, right? Like we signed up, we just signed up a ghost warehouse, we call them ghost warehouse. It’s a branded product, but it’s a kitchen that has over 20 different menus. So it looks like and they’re all named different. You know? So there looks like they have 20 different restaurants. So, you know, we signed up a couple of those actually. And then it’s, it’s gonna work out fine. But it was, again, logistically, how do we load all their menus and get them up, get them up and running and all that stuff. So but the drivers themselves if they got in turn on the restaurant, they’ll get residual income out of that. And it’s automatic because it’s built into their referral code in their app.
Neil Howe
Okay, so we got the drivers that, you know, they wanted to drive for trip delivers. But ultimately, we need the restaurants to get signed up first. So how about consumers? How are you going to get the consumers to start downloading and using the app?
