Zaza Giroday: I understand MentureME keeps very close contact with its clients when they do go through this training?
Stephen Gill: Being an entrepreneur since the age of 13, I can tell you that we entrepreneurs, even though we are the owners of our businesses, we still need a boss. It’s really funny when this dawned on me after starting multiple businesses. A lot of people will start a business because they want to be their own boss but there’s a problem with that. When you become your own boss, if you don’t do what you are supposed to do, who fires you? Who holds you accountable? If you don’t have someone there to hold you accountable, then you’ll keep doing those slacking off as a matter of speaking.
Zaza Giroday: So MentureME temporarily becomes a virtual boss?
Stephen Gill: Yes, we see ourselves in MentureME as that virtual manager without the power to fire as a matter of speaking. We hold our clients accountable, and we become their outsourced strategic business development department as well. They invest in us, and we get them sales results.
Zaza Giroday: Do your clients also have an issue with planning their growth?
Stephen Gill: Yes. Marketing and sales are strategies that a lot of our clients leave as an afterthought. They start to do marketing and sales when business starts to decrease. It’s like planting a seed, a fruit seed, and you don’t want to plant the fruit seed when you need the fruit the next day. You’ll have a problem because the seed hasn’t germinated yet. It hasn’t even grown. It hasn’t started to bear fruit yet, so how are you going to pick the fruit tomorrow?
This is where, as I mentioned before, having the 20, 30, 50, 100 variables all working to providing you with sustainability so that the business can continue growing. It is so important to plant seeds early with new prospects and nurture and retain existing customers. You have to plant these things early enough so that when you do need them, all you have to do is just walk across to that tree and pick off the ready-to-buy customer.
Zaza Giroday: If our readers want to know more about how to grow their business, what can they do?
Stephen Gill: If they would like to get a 20% revenue boost, we would be happy to give a complimentary Revenue Boost Demonstration of exactly how we can increase their sales by 20% by the end of our demonstration. They can register at www.MentureMe.co.